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CostHelper > Travel  > Attending the Super Bowl

Attending the Super Bowl Cost


How Much Does Attending the Super Bowl Cost?

 
low costOfficial Ticket Prices: $500-$2,600 eachaverage costScalped Ticket Prices: Can be $1,000-$10,000+ Eachhigh costIndoor Suites: $500,000+

Super Bowl XLVIII is set for Sunday, Feb. 2, 2014, in MetLife Stadium in East Rutherford, NJ; this will be the first outdoor, cold-weather Super Bowl. Held in late January or early February of each year, the Super Bowl is the National Football League's annual championship game, with the winners of the National and American Football Conferences playing each other. When one Super Bowl ends, tickets for the next year's event go on sale, long before it is known which teams will be playing that day.

Typical costs:

  • The lowest official ticket price for Super Bowl XLVIII will be $500, with about 40% of general admission seats priced at less than $1,000, the NFL announced in September, 2013[1] . (For the previous Super Bowl in New Orleans in February 2013, the lowest official ticket price was $650). More than 30,000 fans entered a lottery for the right to buy these lowest-tier tickets; the application deadline was June 1, and 1,000 winners were notified in the fall.
  • The official price for mid-tier tickets will be $1,500 in 2014 (compared to $950 for similar tickets for the 2013 Super Bowl) and the official price for the most expensive tickets -- which include access to warm indoor restaurants -- will be about $2,600 each (compared to $1,250 in 2013).
  • Unofficial prices can be considerably higher, depending on which teams are playing and the level of interest in the game. The NFL adjusted its official ticket prices in part because of the expected higher demand to attend a Super Bowl in the New York-New Jersey area, and to combat the practice of ticket buyers reselling their tickets for more than face value. The week before Super Bowl XLVII in New Orleans in 2013, the cheapest seats[2] were being sold for $1,300-$1,580; the average price of a mid-tier ticket was about $2,900; and the best seats were selling for as much as $10,000 or more, each.
  • Official NFL ticket packages[3] include a ticket and varying levels of access to refreshments, bars, hospitality areas, preferred parking (fees still apply) and other perks; packages cost $3,099-$5,899 each without lodging/accommodations, depending on the perks included, or $3,999-$7,799 each with lodging/accommodations, depending on the specific hotel and whether it is single or double occupancy.
  • A limited number of indoor suites for Super Bowl XLVIII are available through the host committee, which does not publicly release its prices for the suites. They typically come with 25-30 tickets, and estimates are that a suite at Super Bowl XLVIII can cost $500,000 or more.
Related articles: Fantasy Camp, Attending the World Series, Attending the NCAA Final Four

What should be included:
  • In an effort to prevent fans who won the lottery to buy tickets from reselling them at a higher price, this year Super Bowl ticket holders will be required to go to a gate to pick up their tickets as they enter the stadium, and will not be allowed to return to the parking lot.
  • MetLife Stadium capacity is 82,000, but about 5,000 seats will be put aside for media, cameras and security. Only about 1% of all Super Bowl tickets are allocated for sale to the general public; about 75% are split among the 32 NFL teams and the NFL gives the rest to companies, broadcast networks, media, sponsors and the host committee.
Additional costs:
  • Super Bowl parking rates vary each year, but can be $20-$900 or more, depending on proximity to the stadium and other perks. In 2011, one lot in Dallas charged $990 for a spot one-tenth of a mile from the stadium, with bathroom access and tailgating, according to ESPN[4] .
  • Food and beverage prices and options vary by location and year. A single domestic beer will cost about $10 each, $7 for soda, $6 -$8 for a hot dog and $9 -$11 for a small pizza. Other meals, including brisket and sushi, cost about $10 -$25 each.
  • Airfare costs to New Jersey during the Super Bowl will vary significantly depending on dates, distance, airport and airline.
Shopping for attending the super bowl:
  • Information about official tickets and ticket packages is available at NFLSuperBowlAccess.com[5] .
  • Super Bowl tickets and packages at unofficial (resale) prices are available through outlets like SBTickets.com[6] , StubHub.com[7] or TicketCity.com[8] .
  • Many experts caution against buying tickets on sites like Craigslist[9] , because counterfeit tickets can be a common problem. Jeff Bercovici of Forbes.com shares his experience with fake NFL tickets[10] , and recommends being skeptical of a deal that seems too good to be true.
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External Resources:
  1.  www.nfl.com/superbowl/story/0ap1000000246383/article/lowestpriced-super-bowl-xlvii...
  2.  www.sbnation.com/nfl/2013/1/31/3937386/super-bowl-2013-tickets
  3.  nflsuperbowlaccess.com/index.php?page=ticket_packages
  4.  sports.espn.go.com/dallas/nfl/news/story?id=6060856
  5.  nflsuperbowlaccess.com/index.php?page=about_official_packages
  6.  www.sbtickets.com/super-bowl-tickets
  7.  www.stubhub.com/search/doSearch?searchStr=super%20bowl&pageNumber=1&resultsPerPage...
  8.  www.ticketcity.com/super-bowl-tickets.html
  9.  sfbay.craigslist.org/
  10.  www.forbes.com/sites/jeffbercovici/2011/12/09/how-not-to-get-scammed-on-nfl-ticket...
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